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Jargon is not the problem
August 2, 2023
Analytics
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Marketing
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The art of crafting an insight
July 10, 2023
Analytics
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Marketing
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Newsletters
The privacy changes facing digital analytics
June 23, 2023
Analytics
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Marketing
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Solving attribution and the limitations of ROAS
May 12, 2023
Analytics
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Marketing
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Interpreting frequency & double counting conversions
May 4, 2023
Kate Cook
Hi I'm Kate! I'm relentlessly curious about the attribution and origin of things. Especially as…
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No one asked 🤣 but here’s how my 2024 is goin
That’s a wrap for work in 2023. Closed out the
Have you ever felt totally dismissed when you’re
It might seem like I’ve been away, but I’ve me
Reflect but don’t dwell ✨One of the best les
I never hear anyone talk about this, but without i
I don’t know who needs to hear this, but you are
